SELLING IN TODAY'S MARKET

Selling a home is one of the biggest decisions people ever make.  The process can be a  overwhelming and emotional depending on the circumstances behind the decision.     

In today's market, if a seller wants to sell, there is one question that must be asked and answered before placing a home on the market; "Do I want to be a Seller or an Owner?"  I know that sounds a little harsh, but as a Seller, you must understand that a property is worth what a Buyer is willing to pay for it, and realistically what it Appraises for.  Conservative appraisals are the norm because the lending institutions are placing strict limitations on the Appraiser's ability to adjust values.  

Once you have determined that you want to sell,  the next step is determining a reasonable value for the property.  That is where the services of an experienced Real Estate Professional  become essential.  Price is the driving force in today's market.  Pricing right is crucial to your success.  Your Real Estate Agent is a vital part of the Selling process.  Knowing what to expect during the selling process will make coping with the process much easier to cope with.  

Buyers are very savvy these days.  They know values and they will know if a home for sale is overpriced.  There is so much information available online that most buyers have already selected properties and have done their own research on pricing before they ever start looking at homes.  If they perceive that a property is overpriced they won't even consider it as a possibility.  The Ol' "Price High and Come Down" philosophy no longer works.  There is simply too much information available.  The most important aspect in the decision making process is determining for yourself whether meeting a certain price point exceeds your desire to sell the property. Price it right, and it will sell. Price too high and this equals disappointment and frustration.

If you want to sell, let's talk.  I will provide you with the information you need to make an educated decision about whether now is the right time to sell.  Today's market is troublesome and you need professional advice when you are making such an important decision. I will provide you with the Information and Service you need to be successful with the Sale of your Property in Today's Market.   

I look forward to hearing from you soon. 

Sandra Paulow, Associate Broker, GRI, SFR, REALTOR® (928) 242-0300

From Contract to Closing "EXPERIENCE" makes the Difference!